According to Theodore Roosevelt, the most important single ingredient in the formula of success is knowing how to get along with people. It is not difficult to manage people but the only challenge is each individual is different from the other in terms of their attitude, approach and responsiveness. By understanding the subtle nuances of their characteristics, we can understand them better. This is the maxim for relationship building. Successful people have the ability to build and develop long lasting relationships.

The quality of life is determined by the quality of relationships that we maintain and this is true in respect of organisations as well. Relationships are the basis for all organisational behaviour. Organisational success largely depends on the ability of the individual to interact effectively with the customers, colleagues or any one within their sphere of activity. Due to myriad personalities involved, it takes lot of experience implying investment in time and effect, to understand why some relationships work while others do not. Most of us are able to understand and foster relationships with reasonable success.

In the organisational context effective teams lead to organisational glory. Effective teams are nothing but a group of individuals sharing wonderful relationships and working in synergy towards a corporate goal /mission. As brick and mortar, teams dissolve and morph into transient relations. In a team the individuals complement each other because of the quality of relationships that they relish with each other. Where there is transparency, there is a definite chance of building confidence and trust amongst the people involved.

Greatness is always considered to be in congruity with the ability to build quality relationships. Many great men like Mahatma Gandhi and Swami Vivekananda were able to carve a niche for themselves in the hearts of a million people due to their approachability and ability to win the confidence of the masses. The simple concept of "Satyagraha" sprouted by Mahatma Gandhi could ward off the evils of the "British Raj" successfully only because of the depth of the relationship that he could maintain with his followers. Where there is trust there is hope and where there is hope there is life.

Sustaining relationship is a challenge. When we set a standard, we need to maintain that trend through out. Wherever the expectations are met, it propels towards success. By creating expectations in the clients and then satiating it with excellent and wonderful service goes a long way in building a formidable clientele base. A smile can always do wonders. Welcoming and acknowledging people with a smile are the best way to start a day. The responses to our empathy will give us the impetus to carry forward the day with lot of vigour and zest.


In today's customer driven market, our focus should be on building enduring and fruitful relationships with the people we deal with.

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