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What is Targeted Traffic and How it Helps Webmasters

BY: Sathish k Paul | Category: Technology | Submitted: 2010-10-29 06:18:37
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Article Summary: "Targeted traffic is very important for any web site. Learn all about it here..."

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Traffic to any web site is a very important affair. The reason for the improvement in traffic is that the person who gets a lot of traffic to the site will have many benefits in the long run. The web page rank of the web site will increase slowly and steadily. Other than the increase in the page rank, the web site will also become popular. This can also help in increasing the income that the website is able to earn. As the traffic increases in a site, the web master may use the traffic to do some kind of business and earn a lot of money from the site.

First, a person needs to know what targeted traffic is. This will help the person to be able to understand the difference between a normal traffic and targeted traffic. Finally, the web master will be able to appreciate the importance of the targeted traffic and so will be able to earn more money from the site too.

The normal traffic to a site may be occurring in two methods. One group of people who visit a particular web site will be coming to the site because of the fact that they had searched for a keyword or phrase in the various search engines and this had led them to the site because of the niche being similar to the keyword types in. This can actually mean a targeted traffic, but it could also be normal traffic because the person may not be interested in your product at all. Other instances of normal traffic occurring is when the internet surfer stumbles upon your site. This kind of visitors who come to your site may not be very useful as they may not b interested in what you offer on your site.

A person who is considered to be targeted traffic is the one who has been searching for a particular niche and found that in your site. This means that the person has been trying to find something similar on the search engines and will be happy to be on your site. He will spend a lot more time on your site than any other average visitor. As the person spends a lot more time on your site, then it means that the person will be returning again to the website.

There are various benefits that can arise out of these kinds of visitors who are in the search of niche websites and then reach the kind of sites that they have been searching for. This kind of traffic and visitors is called as the targeted traffic.

There are some instances when non targeted traffic can also become targeted traffic, when a person may stumble upon your site by chance, but becomes very interested in it and may keep visiting again and again. This is not a usual occurrence, but is also helpful to the webmaster. This is the reason for many webmasters trying to get targeted as well as untargeted traffic to the sites. There are many methods that can help in bringing such traffic.

There are also many benefits to the webmasters because of the high amount of targeted traffic that reaches a site. The main benefit is that it can help to increase the revenue of the site as the people may buy some products from the site or the webmaster may also get revenue from the many advertisements displayed on the site because if the huge volume of traffic.

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