Submit Articles A Collection of Informative and Interesting Articles  

Fundraising Letters and How You Should Write Them.

BY: David Prakash Kumar | Category: Writing | Submitted: 2010-06-26 13:13:58
       No Photo
Article Summary: "If you are involved in fundraising, the first and most important aspect is to learn how to write a fndraising letter. Learn about it here..."

Share with Facebook Share with Linkedin Share with Twitter Share with Pinterest Email this article

Knowing how to write invitation letters for a fundraiser is a very important part of an event. It involves choosing the right words which can set the tone for your fund raiser, indicating to the guests the formality of the fundraising event being organized and what they should expect. The following are the steps that you should follow when writing a good invitation letter:-

Know your donors.

Having an updated list of past donors is very important - they are more likely to donate again and are likely to increase their contributions over time. When writing the invitation letter, make sure you get the name and credentials of the donor right.

Before people can read your letter, the envelope must first be opened. Include a teaser copy outside the envelope. A teas copy is a simple printed line which can read "We need your help" or any other appealing line.

Make your case known

Make your case known early in the letter. Introduce your organization or the project that requires sponsorship and get to the point without wasting time and ink. Also state how this project will solve the problem and the purpose of the project.

Appeal to the hearts of the donors, first with descriptions, then with facts and figures.
When writing to previous donors, first of all thank them for their generous contribution before asking them for more money.

Most people won't read everything you write, but the more you can tell that person about the benefits of donating, the better the feedback you will receive. Also, with a long letter, the invited donors can start reading the letter at any point and still know what it's about.

Ask for the money.

Remember not to forget to ask for the money. After telling them all about your program, ask directly for their assistance. Give them an idea of how much to give by telling them what the total amount needed is. Appeal to their sense of urgency by giving a deadline. If you don't compel them to do something right away, they probably will not act at all.
Include a return envelope for fast reply. Make it simple for people to donate. This can be done by providing a postage paid envelope and instructing them to enclose the check with it. It may sound unreasonable but people respond more to clear instructions.

Provide a contact address.

It's necessary to provide an address in the letter so that the donor can seek clarification about anything. It's also good to follow up with phone calls at least a week after you send the letter. Enquire if the letter was received or if you can answer any questions. Making a follow up greatly increases the chances of getting a donation.

Be aware that the invitation is the first thing that the invited guests will see to notify them of the planned event. Thus take time to carefully write the invitation and word it in a way that gives guests specifics on what they should expect. When thinking of writing an invitation for a fund raising event, always be mindful of the tone you would like to set for your event and reflect that tone in the words you use.

About Author / Additional Info:

Comments on this article: (0 comments so far)

Comment Comment By Comment Date

Leave a Comment   |   Article Views: 3629

Additional Articles:
•   Tips For a First Time Visitor to India.

•   Boy Shot Dead After Stealing a Side Mirror

•   Vacuum Cleaner Types and Functionality

•   Whatever Type of Sleeper You Are

Latest Articles in "Writing" category:


•   On Surviving the Momentum of Change

•   My Campus, My Life

•   Positive Personal Attributes for Successful Person

•   Beyond the Utmost Bound

•   Poem: Colours

Important Disclaimer: All articles on this website are for general information only and is not a professional or experts advice. We do not own any responsibility for correctness or authenticity of the information presented in this article, or any loss or injury resulting from it. We do not endorse these articles, we are neither affiliated with the authors of these articles nor responsible for their content. Please see our disclaimer section for complete terms.
Page copy protected against web site content infringement by Copyscape
Copyright © 2010 - Do not copy articles from this website.
| Home | Disclaimer | Xhtml |