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Writing articles for a website: Making the article search engine optimized

BY: David Prakash Kumar | Category: Writing | Post Date: 2009-06-24
 



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   David Prakash Kumar
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Writing articles have undergone a sea change in recent times with the advent of computers and internet. People need articles for websites for many reasons. Some people need articles to increase the popularity of their websites. Others need articles to be written to increase the traffic to their websites.

People who need popularity for their website may be marketing a product and they may need articles to review the product. The increased popularity will result in increased sales of the product. In the other scenario, website owners may need more articles to increase the traffic to their websites. This is mainly to increase the number of visitors who may click on the advertisements on the site. This will give increased returns to the website owner by way of Adsense or other revenue.

These type of articles that are website oriented need to be written in a different method compared to the regular articles. Some of the most important things that a writer needs to remember are explained here briefly.

SEO: This is nothing but ‘Search Engine Optimization'. When articles are written, they should be written in such a way that when someone searches on the internet, the various search engines show your article in the search result. The best articles that are search engine optimized will be shown in the first pages during a search. This will improve the chances of the web page being viewed.

Keywords: This is the most important part that helps in making the article to be visible and makes the article search Engine optimized. Key words are necessary to make the article visible to a search engine. There should be at least two keywords in the opening and ending paragraphs. Other than this there should be a few keywords in the article also.

Small Paragraphs: Make sure that the paragraphs are not too long. Keep them short and sweet. They should be rich in content. They should not be useless jargon. This is also very important for your article to be picked out by a search engine.

Number of words: Make sure that the article is about 350 to 500 words length. Writing shorter articles may not be very useful as far as a web site is concerned. The optimal length is about 400 to 450 words. This will increase traffic to your website by making the search engines recognize your articles.

Topic: The topic should be something that is searched by people. It should have the keyword in it. Also make sure that you write articles that are important and might be searched.

Article Source: http://www.saching.com



About Author / Additional Info: I am a physiotherapist by profession. A writer by interest. I take up freelance assignments for various websites and blogs. Comments are welcome at prakashdavid@rediffmail.com

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