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Role of the Best Manager - Skills, Performance & Managerial Duties

BY: Sundarji | Category: Self Improvement | Post Date: 2008-08-31
 



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   Sundarji
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Role of the best Manager
-A Group of Donkeys lead by a lion can defeat a group of lions lead by a donkey

---Socrates

Main Purpose of the Managers' Job
To achieve and exceed the Assigned objective by ensuring that each and every member of the team achieves and / or surpasses
his / her respective objective.

A Good Manager has…..
the capability to get people of ordinary ability to perform in an extraordinary manner

Manager
• Works with others
• Develops people/customers
• Like a coach and a counsel; Pitches in as player when needed.
• Is the Leader/Manager according to the condition
• Responsibility : Various
• Strong Customer Focus
• Right product for the right customers
• Frequency of visits
• Servicing
• Trouble shooting
• Retention and multiplication of customers
• Tracking of Customers
• Objective setting
• Assigning the responsibilities as per the resources
• Alternative steps in case of crisis
• Monitoring of Progress/Key Customers
• Ensuring follow up of every subordinates' responsibilities.
• Ensure follow up on payments
• Ensure Liquidation of stocks
• Ensure Order generation
• Regular follow up of pending claims of distributors and CFAs
• Ensuring follow up of every subordinates' responsibilities.
• Ensure follow up on payments
• Ensure Liquidation of stocks
• Ensure Order generation
• Regular follow up of pending claims of distributors and CFAs
• Inventory Check
• Payment follow up
• Catering to Retailer
• Liquidation of short expiry / non moving products
• Settlement of Claims
• Successful of Operation of bonus offers
• New Product availability at retailer level
• LOC & NOC of products
• Tracking of new and established products
• Retail survey to track the demand of Company's and competitors' products
• Retail survey to validate the customer coverage
• Right product, Right customer focus approach
• Tracking of Key Retailers
• Ensure order booking and its supply
• Reporting
• Weekly Reports on time
• Specialty Coverage Analysis
• Sales Promotion Proposal / Report cum Expenses Statement
• Subordinates' Coverage format-Self Analysis
• Campaign Sales Meeting follow up.
• Record of Leaves
• Sales Diary

Market Development / Market Intelligence
• Gather information from distributors / retailers to know the actual market potential
• Focused approach
• Rural coverage
• Distributors' appointment
• Customer contact programmes
• Tracking Competitors
• Review and Appraising
• Performance
• Agreed action plans
• Market potential
• Consistency in sales
• Coverage of territory
• Coverage of Key customers
• Growth in Sales
• Maturity
• Market knowledge
• Reporting

Key Skills needed
• Analytical Skills
• Technical Skills
• Communication Skills
• Selling Skills
• Planning Skills
• Reviewing Skills
• Managerial Skills
• Interpersonal relationship Skills
• Negotiating Skills
• Administrative Skills
• Interviewing Skills
• Counseling Skills
• Forecasting Skills
• Leadership Skills
• Negotiating Skills
• Administrative Skills
• Interviewing Skills
• Counseling Skills
• Forecasting Skills
• Leadership Skills

Key Performance Parameters
• Targets
• Field Work inputs
• Implementation of strategies
• Implementation of learning
• Knowledge
• Team Performance
• Development of Subordinates
• Market Development
• Reporting Discipline
• Distribution Management
• Maintenance and analysis of Data
• Self Development

Profile
• Team Leader
• Decision Maker
• Coach
• Role Model
• Problem Solver
• Strategist
• Knowledge Resource
• Good Communicator
• Mediator
• Counselor
• Motivator
• Negotiator
• Positive Thinker
• Hard Worker
• Honest
• Listener
• Observer
• Fair
• Achiever
• Adaptable
• Enthusiastic

A Good Manager will…..
…always succeed in getting more output and better results from his team members
…and they will deliver this willingly!

Article Source: http://www.saching.com



About Author / Additional Info: Sundarji is a sales professional with 2 decades of experience and have been a Guest Faculty in a leading Business school.

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