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Learn the best tips on how to write good article titles or headlines

BY: David Prakash Kumar | Category: Writing | Post Date: 2009-09-22
 



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   David Prakash Kumar
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Article writing has become very important as far as the Internet is concerned. This is because of the various sites that need Search Engine Optimized writing to increase traffic to their sites. Increased traffic means increased revenue for the websites. As there is more revenue to be earned from advertising on the Internet, the competition increases.

One of the most important but least known methods of increasing the Search Engine Optimization of the website is to write good titles for the articles. When an article title is unique and also catchy, the internet traffic is directed to the site displaying the unique and wonderfully worded title of the article. This article tells of the various tips that can help the writer to write titles for their articles.

1. Unique: Most of the articles found on the internet are very similar. They talk of the same kind of information. There might only be mild variations in the article content. The words might change, but the essence of the articles are the same. This is because there are millions of articles on the Internet.

Same topics but unique titles: Most of these articles are about some common topics. The most versatile and creative writer can write many articles on the same topic in different ways. When this is the scenario, there needs to be something very unique that sets the article apart from hundreds of others. This is the reason why the title or headline of the article plays a major role. Once the title is unique, then the article itself is more valid on the internet.

2. Keyword: The title or headline of the article should have the keyword that is used in the article. This is very important because the Search Engines search for titles that have keywords. Only when the article title is searched does the search engine search for the keyword in the article content. So the best titles and the most Search Engine Optimized articles and those that are returned in the first few pages of a search in a search engine are those that have the key word in the title of the article.

3. Catchy: The title or the article headline should also be catchy. When the article title is catchy, then there is more readership for the article. This is because when a reader skims a particular article, the title is what is first read. Once the title is catchy, then the reader tries to read the whole article. This is the reason for the importance of a catchy title.

Titles in marketing products: In fact many marketing experts who use articles to market their product concentrate more on the article title than on the content of the article. This is because when a reader is attracted to read their article, then half the battle is won. The title of an article is thus very important and should be catchy.

There are a few websites that are dedicated to providing tips to the writers on methods of writing good titles for their articles. Writers should ensure that they do not compromise on the quality of the article title if they are to compete with other writers.

Article Source: http://www.saching.com



About Author / Additional Info: I am a physiotherapist and also a freelance writer. I have been writing for many blogs and websites and also take up freelance assignments. Comments are welcome at prakashdavid@rediffmail.com

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