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Iqra University Brand Identity: Re-positioned

BY: Harris | Category: Education | Post Date: 2009-11-12
 



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   Harris
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The university is designed to provide excellent liberal education with strong links between research and teaching. It is intended to be elitist in its standards for the quality of teaching. At the same time, recognizing the deep social inequities that constitute Pakistan's realities, it will endeavor to be egalitarian in the recruitment and social composition of students. A commitment to need-blind admissions, increasing access to marginalized groups, communities and regions is part of Iqra University's mission. We develop strong links to schools serving these communities so as to enable promising students from such backgrounds to have access to world-class academic facilities.

The University believes that education should build perspectives as well as provide meaningful employment skills. Iqra University's trajectory will include liberal arts, engineering & social science programmes being offered alongside several professional programmes - the students having the flexibility to customize their education from various offerings at the University. Many new graduate programmes, like Film & TV, Electronic engineering etc., will help develop the much needed manpower and research for these and other under managed, yet important, sectors of the Pakistani society. Professional schools like engineering, business, media, creative arts & design etc. will be organized to change the way Pakistan education in these disciplines are imparted, to provide the necessary talent for society, to provide the vast professional knowledge needed in non-professional training and employment etc. The Business programme, finally, will remain the core school for the University at the undergraduate level.

Experience and hard work, though, are not enough to succeed in today's complex business environment. You need an edge. That edge is the confidence and skills that you will get from a top-notch, demanding program. An edge that bolsters not only your professional career, but perhaps more importantly, gives you the competitive spirit and confidence you need to propel you to new levels.

Article Source: http://www.saching.com



About Author / Additional Info: I'am in my final semester of Bachelors in Business Administration at Iqra University.

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